About Subliminal Messages
Definition of Subliminal Messages.
The word subliminal is a Latin word derived from the words sub
meaning below and limen meaning threshold. Visual subliminal messages are
messages that are displayed for a fraction of a second. They are aimed at
the subconscious mind and are not visible to the eye.
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About Subliminal Messages, Generally.
The word subliminal is a Latin word derived from
the word sub meaning below and limen meaning threshold. Subliminal
perception is the ability to perceive a stimulus without conscious awareness.
Subliminal training is the process of encouraging or discouraging a particular
behavior or promoting knowledge by transmitting subliminal messages to the
subject individual.
Subliminal learning has been of significant
interest to the government, to the educational community and to scientists.
Educators searching for ways to assist students with
learning disabilities have utilized subliminal processes. Scientists
interested in the study of how we learn continue to analyze the results of
experiments designed to determine the efficacy of subliminal learning. In
the meantime, many consumers have purchased subliminal self-help tapes to
facilitate knowledge, reduce physical problems or eliminate unwanted
behaviors. Amazon.com, for instance, lists some 200 titles of subliminal
audio tapes for self-improvement and educational purposes.
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Research on Subliminal Messages.
Research has shown that subliminal presentation of an
appropriate word to a subject produces a distinctive brain wave pattern.
- Subliminal stimuli related to a person's emotional conflicts evoke a very different
brain wave pattern than stimuli not emotionally disturbing to the
person. In one study, EEG and EKG recordings were used to evaluate
the reaction of senior citizens to subliminal messages.
When the subjects were shown a peaceful film with subliminally-embedded taboo and
swear words, they exhibited recognizable changes in their physiological
response patterns. L.H. Silverman, The Subliminal Psychodynamic
Activation Method Overview and Comprehensive Listing of Studies, in
J. Masling, Empirical Studies of Psychoanalytic Theories,
Vol. 1, pp. 58-67 (1983).
- Studies have shown that subliminal display of certain words (e.g.,
"Mommy and I are one") can tap into unconscious yearnings shared by many
adults. The utilization of these messages facilitates behavior
improvement and enhance the effects of psychotherapy. K. Parker, Effects
of Subliminal Symbiotic Stimulation on Academic Performance: Further Evidence on the
Adaptation-Enhancing Effects of Oneness Fantasies, Journal of
Counselling Psychology, Vol. 29, No. 1, pp. 19-28 (1982).
- The Russian Institute of Psycho-Correction's research on persons who
were accused of committing violent crimes has shown that selected words,
relating to crime details known only to the perpetrator, evoke different
brain responses when presented subliminally. Newsweek,
Vol. 124, No. 8, p. 57 (August 22, 1994)
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Subliminal Perception.
Subliminal perception is the ability to perceive a stimulus without conscious
awareness. Pictures or words flashed so quickly that the person cannot
report seeing nevertheless subconsciously register in the mind and influence
the individual's mind without conscious awareness. Current research findings
leave little doubt that people are capable of perceiving things without conscious
awareness.
- In a research study at the Chicago State University Wilbur Wright College
subjects were exposed to a film showing numbers between 30 to 50.
Number 39 was added to various frames in a subliminal fashion.
When the subjects were asked to write down a number between 30 to 50, 56 % wrote
down "39." The next highest number generated almost 300%
less of a response. P. Peretti and J. Kim, Subliminal Perception
of Number Stimuli, Education, Vol. 116, No. 3, pp. 410-13.
- A 1992 survey at the University of Washington Department of Psychology found
that more than 50% of researchers active in the study of unconscious
cognition agreed that some examples of subliminal activation phenomenon
have been empirically established. A. Greenwald, New Look 3 --
Unconscious Cognition Reclaimed, American Psychologist, Vol 47, No. 6,
pp. 766-779 (July 1992).
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Subliminal Training.
Subliminal training is the process of encouraging or discouraging
a particular behavior or promoting knowledge by transmitting subliminal
messages to the subject individual.
- Researchers at St. Joseph's University have found that "subliminal
stimulation of symbiotic fantasies can enhance the effectiveness of
therapeutic procedures of various kinds." E. Linehan and J. O'Toole,
Effect of Subliminal Stimulation of Symbiotic Fantasies on College
Student Self-Disclosure in Group Counseling, Journal of Counseling
Psychology, Vol. 29, No. 2, pp. 151-57 (1982).
- A number of studies have found that the subliminal exposure of
"wish-related" verbal and pictorial stimuli has influenced
behavior in ways in which visible "wish-related" stimuli have
not. K. Parker, Effects of Subliminal Symbiotic Stimulation
on Academic Performance: Further Evidence on the Adaptation-Enhancing
Effects of Oneness Fantasies, Journal of Counseling Psychology,
Vol. 29, No. 1, pp. 19-28 (1982).
- Stimulation of oneness fantasies has an adaptation-enhancing effect
on behavior and has been successfully used to treat alcoholics and
schizophrenics. L. Silverman, S. Frank, and P. Dachinger,
A Psychoanalytic Interpretation of the Effectiveness of
Systematic Desensitization: Experimental Data Bearing on the Role of
Merging Fantasies, Journal of Abnormal Psychology, Vol. 83, pp.
313-318 (1974).
- Psychiatrists at the Russian Institute of Psycho-Correction who work
with heroin addicts use subliminal messages in an effort to encourage
the addicts to care more for their babies and less about heroin.
Newsweek, Vol. 124, No. 8, p. 57 (August 22, 1994).
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Subliminal Learning.
Subliminal learning has been of significant interest to the government,
educational community and scientists.
- In 1982, Kenneth A. Parker, of University of California, Los Angeles (UCLA)
School of Medicine, conducted a controlled study of sixty (60) college
students and found that exposure to subliminal messages expressing a close
relationship to a student's mother or professor resulted in a positive
impact on the student's academic performance. The results indicated
that these students "earned significantly higher grades" than
the other students who were not exposed to subliminal messages.
"These results were viewed as consistent with findings of
earlier studies on schizophrenics, insect phobics, obese women, and
alcoholics which indicated that the simulation of oneness fantasies has an
adaptation-enhancing effect on behavior." K. Parker, Effects of
Subliminal Symbiotic Stimulation on Academic Performance: Further
Evidence on the Adaptation-Enhancing Effects of Oneness Fantasies,
Journal of Counseling Psychology, Vol. 29, No. 1, pp. 19-28 (1982).
- In a written testimony before the Subcommittee on
Transportation, Aviation, and Materials of the House Committee on Science and
Technology, Dr. David Tyler, a co-patent holder of a system for presenting
audio subliminal messages, discussed the successful use of subliminal messages
to discourage unwanted behavior. For example, subliminal messages
reinforcing honesty which were broadcast at retail stores reduced shoplifting
by thirty to eighty percent (30-80%) with a bottom line savings to retailers
of $1,200 or $10,000 per store. United States Congress, House Committee on
Science and Technology, Subcommittee on Transportation, Aviation,
and Materials, Subliminal Communication Technology: Hearing Before
the Subcommittee on Transportation, Aviation, and Materials of the
Committee on Science and Technology, U.S. House of Representatives,
98th Congress, 2nd Session, pp. 95-100 (Aug. 6, 1984)
(testimony of David L. Tyler, President, Proactive Systems, Inc.).
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Subliminal Messages and Government.
The United States government has taken
several steps to protect individuals from unwanted exposure to subliminal
messages:
- 1974, the FCC denounced the use of subliminal messages in broadcasting.
- Regulations promulgated by the United States Government prohibit utilization of
subliminal messages to advertise consumer products. For example, sections 5.65(h) and
7.54(h) of Title 27 of the United States Code of Federal Regulations prohibit
the use of subliminal messages in advertising malt beverages and distilled
spirits.
- The Federal Office of Personnel Management in Denver has banned the involuntary use of
subliminal messages in its stress reduction seminars for its employees.
It is perfectly lawful for consumers to use
subliminal messages for their own self-improvement and educational goals
or for the benefit of their own minor children.
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Subliminal Messages and Publishers.
- Time Warner Interactive has adopted a policy to disclose its use of subliminal
messages and to off turn the subliminal soundtrack at the customer's
request. Business Week p.6 (Nov. 6, 1995).
- United Kingdom's Entertainment and Leisure Software Publisher's Association has
considered a ban on the use of subliminal messages.
Business Week p.6 (Nov. 6, 1995).
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SublimX.®
SublimX is a computer program that runs in the background,
while you work in other programs, and regularly sends you self-improvement
or educational subliminal messages.
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Unique Feature of SublimX.
Thanks to its revolutionary technology, SublimX works while you work in other programs.
This unique feature is the hallmark of SublimX. As you work, play games, surf the web
or do anything else on your computer, SublimX quietly works behind the scenes and
automatically sends you a series of self-improvement or educational subliminal messages at
regular intervals.
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Benefits of Using SublimX.
SublimX® allows you to pursue your
self-improvement and educational goals, without interruption, while
you are engaged in your regular daily activities at the computer.
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Bibliography.
To learn more about subliminal messages, please refer to the
bibliography of books and articles
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